Director | Zexi Qi
DP | Jon Gourlay
Post | Snakk Studio
Victoria’s Secret new fragrance First Love is to bring the memories of innocence, happiness, and sensuality back.
With every step we took from cinematography, editing, color grading, to music composition, you can smell the scent of purity, tenderness, innocence, and freshness through the screen. That is how we want you to feel and how we deliver one-of-a-kind artistry that magnifies First Love fragrance’s becoming.
Directed by our very own Zexi Qi, the VS team chose flower field to create a dreamy and vibrant scenery. The breeze brushes through her skin, and sunlight spills all over her body. She’s not only falling in love with someone, she’s also falling in love with herself for the first time.